Welcome to the House of Charrua. Where only the very best beef from Uruguay is available to you. We have the unique combination of quality from South America and the ultimate taste of grain-fed beef. Tender, slightly marbled and purely tasty meat: A true gastronomic delight. You can choose from beautiful premium meat from the great Hereford beef, from the tasty Angus beef and the famous Wagyu beef.
House of Charrua has been winning the hearts of avid meat lovers since 2012. Charrua brings the taste of meat from Uruguay to you with irresistible grain-fed beef of top quality, perfect for Foodservice and Cash & Carry.
On the pampas, cattle feed on what nature offers them. Because they live on the vast green plains with herbs and grasses, there is plenty of room to graze. Uruguay has a temperate climate, where cattle thrive very well.
In the final phase, the cattle go to a feedlot, where Hereford and Angus cattle are fed a specially formulated diet for 120+ days and Wagyu cattle for even 300+ days, with grain as the main ingredient. This contributes to the tenderness and flavour of the meat.
All Charrua meat is carefully selected and processed to ensure the highest quality. In Uruguay, the quality of beef is controlled and guaranteed during all stages of production. Various certification institutes guarantee compliance.
Hereford is considered a sustainable breed of cattle and is naturally muscular with high quality meat. Charrua Hereford cattle grow up in Uruguay on pastures and natural areas, where they roam freely all year round. Due to the freedom of movement and the grass that the cattle eat, the meat gets a beautiful red colour. The grain lining makes the meat beautifully tender.
The Angus breed is known for its exceptional quality beef. Angus cattle provide premium meat in good quantities that is naturally tender and particularly tasty. Angus meat is popular worldwide due to its refined taste and structure. Due to the freedom of movement and the grass that the cattle eat, the meat gets a beautiful deep red colour. The grain lining makes the meat extra tender.
The best of Japan and today’s developed genetics come together in the renowned livestock regions of Uruguay. With the greatest care, Charrua Wagyu perfects that art to create something very special. Wagyu beef is known as the world’s tastiest and tenderest beef, partly due to the 300+ days of grain feeding.